There’s no question that large language models (LLMs) are bringing irreversible change to our lives. Among those changes, we focus on how LLMs are transforming the software people use every day at work—business software. LLMs’ coding abilities are well known; every new model release touts coding benchmarks. As those capabilities advance, we’re entering an era where anyone can quickly obtain the software tools they envision.
This movement—often called “vibe coding”—has so far been limited largely to personal projects and websites. By creating business-software-specific building blocks, Squadbase aims to bring this movement into everyday business operations and fundamentally update how professionals relate to their software.
When anyone can freely build business software, there’s no need to compromise with the limited features of off-the-shelf SaaS. Teams can dramatically boost productivity with tools that fit their workflows perfectly. By automating those tools with AI and collecting error logs so AI can autonomously fix issues and ship updates, we believe we can deliver a step-change beyond merely “using software.”
To realize this vision, Squadbase is building AI agents for LLM-based business software development, along with a cloud platform to run and operate the software you create.
Squadbase is a B2B service with Product-Led Growth (PLG) at the core of our growth strategy. In contrast to Sales-Led Growth (SLG), which centers growth on sales and advertising, PLG focuses on minimizing time to value so users quickly experience product benefits and move themselves through the purchasing funnel.
Growing with PLG requires optimizing the end-to-end product experience and, at the same time, marketing that brings a steady flow of new users into that funnel.
Because Squadbase is a tool for developers and creators, our marketing emphasizes reaching and engaging communities through content that contributes real value and accelerates user success—rather than simply increasing exposure via paid ads.
The mission of the Marketing Associate is to deliver instructive, high-value content to prospective users who want to transform their daily work with LLMs, helping them achieve their first success and sparking word of mouth.
Work closely with marketing engineers to create and distribute Squadbase’s marketing content.
Strong writing and copywriting skills
Experience building web applications with a framework (coursework projects are fine)
Deep interest in AI technologies
Business-level English proficiency
Work Style
Compensation
Benefits
Please prepare answers to the following questions for the application form:
Following the document screening, you’ll be asked to present in English. Your presentation skills will be evaluated.
Propose a developer marketing strategy for Squadbase and persuade us that you can execute it. (Presentation in English.)
Preparation tips